BLAM-in-a-Can and a New Workflow Runner for IBC 2017

Continuing their theme of quick and easy implementation for MAM, the Blue Lucy team will launch a range of pre-packed entry level solutions focused on specific operational business use-cases, “BLAM-in-a-can” at IBC.  They will also demonstrate significant advancements in the extensibility of workflows through a renewed workflow runner and an expansion in functional BLidgets (Blue Lucy widgets).


New workflow runner and BLidgets

BLAM’s process automation and task management functionality is built using a range of Blue Lucy Widgets (or BLidgets) which include functional service components (like transcode or task assignment) as well as connectors and adaptors to third-party systems.

The latest version of BLAM, on show at IBC 2017, includes a completely renewed workflow service. Operators may download and install the BLidgets required to support a given workflow and new BLidgets can be added with ease as these are needed or become available. The new workflow runner allows operators to build their own BLidgets for specific systems integrations affording unprecedented flexibility from a MAM product.


BLAM-in-a-can provides quick and easy MAM deployment for a range of operational use cases – from content supply chain management to post production. Each package includes a base BLAM, complete with the relevant BLidgets, to support the pre-canned workflow. Available as a cloud service, but typically deployed, these packages support existing organisational processes but can drive efficiency with process automation and task management. BLAM-in-a-can is deployable in minutes to alleviate operational pinch-points. Six flavours of BLAM-in-a-can are available and will be demonstrated at IBC 2017;

  • Archive Digitisation
  • Live Production
  • Content Supply Chain Management
  • Campaign Management
  • Post
  • Content Monetisation


At IBC this year Blue Lucy will demonstrate the versatility of BLAM. From entry level BLAM in-a-can – a range of packaged operational solutions designed for quick and easy deployment on-prem, to the new workflow engine which allows large media operators to integrate existing systems and enable a controlled and efficient migration of services into the cloud. To make an appointment to see BLAM in action at IBC please fill in this form letting us know your preferred timings or to add Blue Lucy to your shown plan click here , we are at our usual spot 7G.07. See you in Amsterdam.